Some of the best apps for content creators are the ones that help you do what you do best, without bogging you down with all the tech stuff. That way, you can get to creating more, growing your following, and earning more creator rewards income!
Though with so many options to choose from, you may be left spinning your wheels trying to figure out which apps are best suited for Pinterest creators.
As a creator on the platform myself, I’ve tested multiple apps. Here, I share with you 5 worthy apps for pin creators just like you!
Best Apps for Content Creators on Pinterest
Creators on Pinterest have the opportunity to tap into the platform’s over 433 million monthly active users.
The visual bookmarking site is widely known as a place for bloggers to grow their traffic, though more recently it’s transitioned into a top platform for all types of creators. This includes fashion and lifestyle creators, home decor designers, affiliate marketers and more.
Top creators have the added bonus of being invited into the Pinterest creator rewards program and creator fund for a chance to get paid to pin.
All this makes it even more important to have the right creator tools in your pocket to create the best content possible. These next best apps for content creators will help you attract, engage, and grow a raving fan base of followers on Pinterest.
The Tailwind app is a popular choice among Pinterest creators when it comes to automating the process of pinning on Pinterest. The tool serves as a time saving measure that not only pins on your behalf, but also suggests your optimal pinning times to get the most engagement.
And since 86% percent of Pinterest users also use Instagram, Tailwind smartly created the tool to be used on both sites. As an approved Pinterest partner, Tailwind safely integrates with your account, analyzes your stats and helps you effortlessly grow on the platform.
Additionally, the new Tailwind create feature will help you quickly whip up optimally sized creatives for Pinterest and Instagram with the click of a button.
It’s one of the best apps worth considering if you want to be a top performing creator on Pinterest.
Creators who use video to engage and inspire their audience are more likely to be favored by the Pinterest algorithm. This is in part due to the popularity of Idea pins, a feature that is similar to Instagram reels.
Capcut is a free video editing tool available for both Android and iOS mobile phones. The video maker offers tons of features that make it easy to get started creating awesome short videos, even as a complete beginner.
Use trending effects and the bundle of templates to make fast and easy creatives. The one feature you may want to avoid here is the in-app music. If you plan to submit your pins for the Pinterest creator rewards program, then stick with music from the Pinterest audio library to avoid getting your pins disqualified.
Recommended: Video Editing can take up a lot of your creator time. Outsource your video creations with No Limit Creatives. Use coupon code: PILAR50 at checkout for 50% off your first month of services.
Canva is a tool with extensive capabilities for creating eye-popping Pinterest pins, whether it be for static images or video pins. It’s hands down one of my favorite tools to use across all social media platforms.
Simply tell Canva what creative you want to make and it’ll show you the optimal size for that social media creative. Then use any of their free templates and stock images to create your pin. Make sure to also save your branded colors in your Canva account to make creating even faster!
I personally used the free version for the first year before upgrading to a professional account. With a Canva Professional account, you’ll have a larger selection of stock images, elements, and effects available to use.
Shuffles by Pinterest is a new app that quietly launched in the app store in August 2022.
The tool enables you to create interactive collages on your iPhone and includes features such as: cutting out parts of a picture (sort of like scrapbooking), adding and laying animations and effects, and “reshuffling” for collaborative sharing.
Pinterest describes the tool as “the world’s best tool for creative expression, powered by Pinterest’s massive visual library.”
Shuffles is currently available by invite only. You can download the app and put yourself on the waitlist such as I did! You can also stay up to date on the roll out of Shuffles on the official Shuffles by Pinterest board.
5. Quotes Creator
Quote images are plastered all over Pinterest, and at some point during your scroll you may have encountered them in your feed. These creatives are an easy way to inspire your audience and get re-pins of your content.
The Quotes Creator app is ideal for pinners looking to quickly create beautiful inspirational text pictures and sayings to share. You’ll have a variety of different images, colors, and fonts to choose from to express the sentiment behind your quote.
You can also add your own watermark, logo and QR code over the image. Best of all, the Quotes Creator provides a huge library of quotes to choose from in various niches. So you won’t have to waste time searching for these yourself!
Other Essential Content Creation Tools
Now that we’ve gone through the must have apps for content creators of Pinterest, let’s dive into other helpful content creation tools.
I often use stock footage video in my Pinterest pins when I find myself short on time on creating videos myself. These help to fill in those content gaps and keep me consistent on the platform.
Storyblocks is a royalty free stock footage site with thousands of video creatives available to download. I use their unlimited plan which doesn’t cap me on how many videos I can use per month. So it’s a great site to use especially if you’re batch creating pins to schedule later on.
Rode Vlogger Kit
Last year, I made one of my best purchases ever. It was the Rode Vlogger Kit for content creators. This kit comes with a top of the line mic for your iPhone (they have an iOS version as well), that makes your voice sound noticeably clearer when recording from your smartphone.
It also has a stand and light box for creating better looking videos and Pinterest Idea pins. On my recent month-long trip to Colombia, I used it to record tons of content for Pinterest and for my YouTube channel. I even recorded a short video of it and posted it on Pinterest here.
Stock images are another great help when it comes to creating eye popping static pins. I generally use these as a backdrop on my pins with a simple text layover. It’s easy to create and can be batch created in quantity.
While the Canva app does offer stock images to use, I find that a lot of content creators on Pinterest are using the same images over and over again. This makes my pins less likely to stand out, so I prefer to use Depositphotos for getting fresh stock images for Pinterest.
Writing high performing catchy headlines is one of the most essential parts to creating Pinterest pins that get clicked on. It’s what gets people to stop scrolling and pay attention to what you have to say.
For this reason, it’s important to know what words to use and in what combination in order to get your prospect to take action on your pin. About 4 years ago, I purchased the Copywriting Secrets book to learn exactly how to do this. The book offers plug-in-play templates that you can use to get more people to click on your pins.
If you are a content creator without a blog, then this next tool may interest you. Beacons.ai is a popular link in bio tool that enables you to host all your links on one single creator webpage.
This way, instead of directing your audience to multiple sites, you can send them to one place where all your links and information are held. A Beacons.ai link can be inserted in your Pinterest profile for people to check out and find your products and services. Here’s an example of my Beacons.ai page.
Apps for Content Creator Conclusion
The best apps for content creators on Pinterest are the ones recommended by other Pinterest creators!
This exclusive list is curated by me, a Pinterest content creator, along with other content creation tools I use and recommend. I hope you found this list helpful to you on your journey.
There are plenty of ways to make money as a creator on Pinterest. One additional way I earn money is by pinning affiliate links on Idea Pins.
If you need other ideas then make sure to follow me on Pinterest to stay up to date!
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