10 Best Types of Content for Affiliate Marketers to Post on Pinterest

Getting traction on Pinterest as an affiliate marketer can feel like throwing darts in the dark. You create pins, link to your blog posts, then wait.

But barely anyone clicks.

Every guru tells you to be patient, but three months go by and still nothing. You even begin to wonder if Pinterest is good for affiliate marketing.

That’s exactly how I felt when I first started pinning on Pinterest.

It’s frustrating because you see others making money on Pinterest with affiliate links, yet your pins aren’t getting the same results. 

The truth is, not all types of content perform well on Pinterest.

Some will flop no matter how much effort you put in. 

It took me a long time to figure out what types of content perform best on Pinterest for affiliate marketers. 

The good news is you don’t need to guess anymore. 

In this post, I’ll walk you through 10 types of content that consistently drive traffic and affiliate sales on Pinterest. 

By the end, you’ll know exactly what to post to get more clicks, more saves, and more commissions!

Types of Content That Drive Affiliate Sales on Pinterest

To get more clicks and conversions, you need to focus on proven types of content that grab attention and encourage people to take action.

Here are 10 types of content that work exceptionally well on Pinterest.

1. How-To Guides 

How-to guides are tutorials that show people exactly how to do something, like a DIY project, a recipe, or a way to make money with a side hustle. 

These guides help Pinterest users solve common problems or teach new skills, which makes them super useful and shareable. 

Why They Work

Pinterest users love actionable content they can actually use in real life. 

Many are DIYers, home decorators, and side hustlers looking for solutions and easier ways to get things done. When you provide these solutions, you can naturally include affiliate links to products that help them along the way.

Example of How to Implement

• As a Deal Soldier affiliate, you can create a guide titled “How to Make $1,000 a Month Reselling Walmart Hidden Clearance Finds.”

• Walk readers through how they can use the Deal Soldier group to uncover hidden clearance deals at big-box retailers in their area.

• Show them exactly where to resell these deals for up to 3x profit and turn bargain finds into real income.

• Direct readers to your affiliate link where they can sign up for a free 7-day trial of Deal Soldier and test it out for themselves.

Don’t hold back in your tutorial.

This is your chance to showcase your expertise, build trust with your readers, and increase your chances of making affiliate sales!

2. Infographics

Infographics are eye-catching visuals that break down information in a simple, easy-to-digest way. They turn topics into bite-sized content using images, charts, and short text.

On Pinterest, people love saving infographics because they provide quick insights, step-by-step processes, or helpful tips at a glance.

Why They Work

When your infographic provides value, like a list of must-have kitchen gadgets or a step-by-step guide on easy meal prep, you can naturally include affiliate links to the featured products. 

As the pin gets saved and shared over time, it continues driving traffic to your affiliate links and increases your chances of earning commissions.

Example of How to Implement

• Create an eye-catching infographic titled “Lollapalooza Festival Essentials” featuring must-have items like portable phone chargers, hydration packs, etc.

• Label each item so people can easily identify what it is, especially if the image alone isn’t clear.

• Link out to each product on your infographic using your Amazon affiliate links, so readers can easily purchase the recommended festival gear.

• Add your infographic to your blog post and pin it directly from your site to Pinterest to help drive traffic back to your content.

On Pinterest, infographics are shared three times more than other content types. So they’re truly a powerful way to expand your reach and increase engagement!

3. Listicles

List-style posts are content that breaks information into easy-to-read lists, like “100 Non-Candy Easter Egg Fillers” or “16 Ways to Get $20 Right Now.” 

They give Pinterest users quick, skimmable ideas without overwhelming them with too much text.

Why They Work

People love listicles because they can mentally check things off, which makes them more likely to take action. 

Plus, lists create curiosity.

When people see a title like “8 Ways to Get Free and cheap Starbucks Drinks,” they can’t help but wonder what’s on the list and if they’re missing out on something useful.

Example of How to Implement

• Create a listicle-style blog post titled “8 Ways to Get Free $50 Amazon Gift Cards”, and feature different methods like rewards programs, cashback apps, and survey sites.

• Provide a quick summary of each method explaining how it works.

• Show them how to maximize their rewards by combining multiple methods from your list. (this not only helps them earn more but also allows you to generate commissions from multiple affiliate programs!)

• End by directing readers to your affiliate links and blog posts for more detailed instructions on how to get started with each method.

Listicles are one of the easiest blog posts to create, and you can come up with ideas by analyzing competitor posts or pulling from your own experiences.

4. Seasonal Content

Seasonal posts are content that ties into holidays, trends, or special events while staying relevant to your niche. 

This could be “Wooden Christmas Crafts to Make and Sell” for crafters or “Best Side Hustles for Extra Christmas Cash” for finance bloggers.

Why They Work

Seasonal posts are great for affiliate marketing because Pinterest users are always planning ahead. 

They’re the type of people who start looking for holiday ideas, event inspiration, and seasonal deals weeks or even months in advance. 

If your content matches what they’re already searching for, you’ll attract people who are ready to click, save, and take action on your affiliate offers.

Example of How to Implement

• Create a seasonal post titled “Starbucks Halloween Drinks You Need to Try”, featuring limited-time drinks and secret menu items.

• Include descriptions and ordering tips for each drink to make it easy for readers to know exactly what to ask for at Starbucks.

• Monetize the post by recommending fall-themed coffee accessories, like reusable Halloween cups in your Amazon affiliate storefront.

• Design eye-catching Pinterest Pins that incorporate seasonal elements like pumpkins, autumn leaves, or Halloween designs to match the spooky vibe.

I make sure to create content for every season to keep my Pinterest traffic steady and flowing all year long. 

Seasonal posts are a simple yet powerful way to attract predictable traffic and stay relevant as trends change.

5. Checklists and Cheat Sheets

Checklists and cheat sheets make life so much easier by breaking things down into simple, step-by-step tasks.

They’re super handy and easy to reference whenever needed. They also provide a shortcut for helping people get from point ‘A’ to point ‘B.’

Plus, there’s something satisfying about checking things off a list. It makes you feel like you’re actually making progress!

Why They Work

Checklists and Cheat Sheets make life easier.

And when something saves time, people are way more likely to save and share it. That’s why they keep getting pinned over and over again!

Example of How to Implement

• Create a free downloadable cheat sheet related to your niche, like “Prep Book for Becoming a Highly Paid Pinterest VA.”

• Set up a landing page where users can enter their email to access the free resource, helping you grow your email list.

• Once they sign up, send a follow-up email delivering the freebie while also recommending helpful affiliate products, like Pinterest Automation Tools

• Keep the momentum going by sending additional value-packed emails and making more affiliate sales down the road.

I hope you’re enjoying this list of types of content for affiliate marketers to post on Pinterest! 

It’s easy to see why these content types work so well for driving traffic and affiliate sales.

6. Case Studies

Imagine you come across a pin that says, “How I Made $17,636 Scanning Shopping Receipts on Ibotta.” That’s a case study.

It’s a real-life example that shows how someone achieved a specific result. 

Why They Work 

Pinners love these because they show real proof that a strategy or product actually works. 

When you see someone else succeed, it makes the goal feel possible for you too!

Example of How to Implement

• If you have an audience, you can survey them and create a study in your niche, such as “106 Actual Case Studies of the World’s Most Successful Lead Funnels!”

• Walk readers through how they can achieve similar results in their own business by using the same funnels, customized for their niche.

• If you’re an affiliate of Clickfunnels, you can point them to the One Funnel Away Challenge where they can get plug-in-play funnel templates.

• You earn a monthly recurring affiliate commission for as long as they keep using the Clickfunnels funnel software.

If you don’t have an audience to audit, you can create a case study by starting with personal results or experiences with a product or strategy. 

Document the steps you took, the challenges faced, and the outcomes you achieved. 

Even without an audience, sharing your real journey can still resonate with potential readers who are searching for authentic, proven success stories.

7. Gift Guides

Gift guides are curated lists of products designed to help people find the perfect gift for a specific occasion, interest, or budget. 

It can be something such as “Best Gifts for Starbucks Coffee Lovers.” These posts are super shareable and great for affiliate sales.

Why They Work

One of the reasons people come to the Pinterest platform is to search for gift ideas. 

Pinterest says 85% of weekly Pinners buy something after seeing a brand’s pin. That means people aren’t just browsing. They’re looking for things to buy.

Example of How to Implement

• Pick a theme for your gift guide, like “Unique Holiday Gifts Under $50,” based on what your audience is searching for.

• Curate a list of affiliate products that fit your theme, making sure to include a mix of popular, trending, and unique gift ideas.

• Organize the gifts into clear, easy-to-browse sections in your blog post so readers can quickly find what they’re looking for.

• Guide readers to where they can buy these gifts by linking directly to the products using your affiliate links.

Many affiliate marketers create gift guides specifically to pin on Pinterest, knowing they can drive free traffic to their links and earn commissions.

8. Hacks Related to Your Niche

Hacks are clever tips and tricks that make life easier. It can be something such as “Genius Organization Hacks for Small Spaces.”

Why They Work

Hack-type posts work well because people want practical, time-saving tricks they can use right away.

A good hack feels like a secret shortcut, which makes people more likely to save, share, and try it themselves.

Example of How to Implement

• If you’re trying to get referral rewards for the Fetch app, then you can create a post about “Fetch Reward Hacks Not Even Reddit Users Tell You About.”

• Invite new users to join Fetch using your referral link so they can earn a signup bonus and put these hacks to the test.

• Encourage current users to try these hacks along with your recommended apps to stack rewards even higher.

• Share any signup bonus codes you have to give your audience extra incentives to use your referral links.

9. Product Comparison Reviews

Product comparison reviews break down the pros and cons of similar products, which help people decide which one is right for them. 

Why They Work

Pinterest users love these because they’re often searching for the best option before making a purchase.

These posts get clicks because they offer real value and clear recommendations.

Example of How to Implement

• Choose two or more similar products to compare, like “AirPods vs. Bose Earbuds: Which One is Better?”

• Highlight key differences and benefits in a clear, easy-to-read format, including features, pricing, and who each product is best for.

• Include your affiliate links so readers can easily check out both options and make a purchase based on your recommendations.

• Design a Pinterest-friendly graphic showcasing the comparison and pin it with a keyword-rich description to attract users actively searching for reviews before buying.

Keep in mind that many people discover new products and brands on Pinterest, making it one of the best platforms for affiliate sales.

10. TuTorial Videos

The way people consume content is changing, and videos are becoming a major part of that shift. 

Short tutorial video pins are a great way to engage this audience by providing quick, step-by-step guides that are easy to follow and visually appealing.

Why They Work

Tutorial video pins work well on Pinterest because they quickly grab attention and show people exactly how something works in a way that static images can’t.

Since you can link video pins to your blog post, you can drive traffic to your content where readers can click on your affiliate links.

Example of How to Implement

• Create a short, engaging video tutorial showcasing a helpful tip, product demo, or step-by-step process related to your niche to grab attention and provide value.

• Use your video pin as a discovery tool. When people engage with your content, they might check out your profile or other pins.

• Include a strong call-to-action in your video and description, directing viewers to your blog post, landing page, or another resource.

• Add affiliate links to the content you send them to.

I’ve also used video pins to get people to discover my YouTube channel and content. I created this video pin showing a helpful YouTube tip that helped me get more subscribers to my channel.

YouTube is just another place where I post my affiliate links to earn affiliate commissions!

Types of Content That Perform Well on Pinterest Conclusion

I hope you enjoyed this list of the types of content to post on Pinterest for affiliate sales! If you need more help, then use these ChatGPT prompts for Pinterest to brainstorm ideas for your niche!

Next, you may be interested in reading about how to use Pinterest for blogging to make a boat load of affiliate sales!